![]() ![]() Successful firms have an overriding business strategy. The Information Systems Strategy Triangle is a simple framework for understanding the impact of IS on organizations and proper alignment. ![]() Chapter 1Ĥ The Impact of IS Companies are out of alignment when their business strategy is not supported by their IS. An inadequate reservation system and shoestring communication system was blamed for the problems by Neelman. Up to 9 planes full of passengers were stranded for up to 6 hours on the tarmac. Jet Blue waited to cancel flights and paid a heavy price. Chapter 1ģ Real World Example During an ice storm in 2007 many airlines were cancelling flights. Understand and apply these models to different organizations. Explain the information system strategy matrix. Identify and define the various business strategy frameworks. Define and explain the Information Systems Strategy Triangle. ![]() Managing and Using Information Systems: A Strategic Approach by Keri Pearlson & Carol SaundersĢ Learning Objectives Determine the role general managers must take in decisions about IS. 1 Chapter 1 The Information Systems Strategy Triangle ![]()
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